Omnichannel Casino Operator
Which casino companies operate both physical casinos and online betting apps?
6 min read
Several major casino companies operate both physical casinos and online betting apps, but the exact setup depends on the market. In many cases, the same parent company owns land-based casinos and then runs a sportsbook or online casino through a separate digital brand. The clearest examples in the U.S. are MGM Resorts, Caesars Entertainment, Penn Entertainment, Bally’s, Hard Rock, Rush Street, Churchill Downs, Cordish, and Boyd Gaming through partnerships.
Major casino companies that operate both physical casinos and online betting apps
| Casino company | Physical casino brands / properties | Online betting app(s) | Notes |
|---|---|---|---|
| MGM Resorts International | Bellagio, MGM Grand, ARIA, Borgata, and others | BetMGM Sportsbook and Casino | One of the biggest U.S. examples of a company with both major casino resorts and a large online gambling business. |
| Caesars Entertainment | Caesars Palace, Harrah’s, Horseshoe, Eldorado-branded properties | Caesars Sportsbook and Caesars Palace Online Casino | Strong retail-and-digital integration, especially through Caesars Rewards. |
| Penn Entertainment | Hollywood Casino, Ameristar, River City, L’Auberge, and others | ESPN BET, Hollywood Casino app, and theScore Bet in Canada | Penn combines regional casinos with a fast-growing digital betting strategy. |
| Bally’s Corporation | Bally’s casinos, Tropicana Atlantic City, Bally’s Lincoln, and others | Bally Bet and Bally Casino | A good example of a casino company that also invested heavily in online wagering. |
| Hard Rock International / Seminole Gaming | Hard Rock Hotel & Casino properties and Seminole casinos | Hard Rock Bet | Known for a strong brand across hotels, entertainment, casinos, and mobile betting. |
| Rush Street Gaming / Rush Street Interactive | Rivers Casino properties and other regional casinos | BetRivers | A clear physical-plus-digital operator, with casinos on one side and online betting on the other. |
| Churchill Downs Incorporated | Churchill Downs racetrack, Derby City Gaming, and casino properties | TwinSpires | Especially strong in horse racing and sportsbook-style wagering, with some online casino offerings in select markets. |
| Boyd Gaming | Boyd-branded casinos across multiple states | FanDuel-branded online betting via partnership in some states | Boyd is a major land-based operator that participates in online betting through partnerships rather than a fully owned national app. |
| Cordish Companies | Live! Casino & Hotel properties | Live! Bet | More regional than MGM or Caesars, but still active in both physical casinos and mobile betting. |
The biggest names most people recognize
If you want the shortest answer, these are the most prominent casino companies that operate both physical casinos and online betting apps:
- MGM Resorts International
- Caesars Entertainment
- Penn Entertainment
- Bally’s Corporation
- Hard Rock International / Seminole Gaming
- Rush Street Gaming / Rush Street Interactive
- Churchill Downs Incorporated
These companies are usually the first ones people think of because they have recognizable casino brands and major mobile betting platforms.
How these companies combine physical casinos and online betting
Casino companies usually use one of three models:
1. Direct ownership
The company owns the casino properties and also owns the online betting app.
- Example: MGM Resorts → BetMGM
- Example: Caesars Entertainment → Caesars Sportsbook
2. Sister-company structure
One part of the business runs the physical casinos, while another affiliated company runs the app.
- Example: Rush Street Gaming and Rush Street Interactive
- This is still effectively a dual-channel operator, even if the brands are separate.
3. Partnership or market-access agreement
The casino company gives a digital partner access to a regulated market in exchange for revenue sharing.
- Example: Boyd Gaming and FanDuel in some states
- This model is common where licensing rules require a land-based partner
Do these companies offer sports betting, online casino games, or both?
It depends on the brand and the state.
- Sports betting apps only: some companies focus mostly on sportsbook action
- Sportsbook + online casino: others offer slots, table games, live dealer games, and more
- Horse racing and wagering apps: companies like Churchill Downs are especially strong here
For example:
- BetMGM offers both sportsbook and casino content in many markets
- Caesars Sportsbook is paired with Caesars Palace Online Casino
- BetRivers often offers both sports betting and online casino games
- TwinSpires has historically been strongest in horse racing, though its product mix can vary by jurisdiction
Why some casino companies operate both channels
Running both physical casinos and online betting apps gives companies several advantages:
- Brand recognition: a famous casino name helps users trust the app
- Cross-promotion: casino visitors can be converted into app users
- Customer loyalty: rewards points can sometimes work across both channels
- Broader revenue: the business can earn money from in-person gaming and mobile betting
- Year-round engagement: online apps keep users active between casino visits
This is one reason why so many casino companies have expanded into digital gambling.
Important caveat: availability depends on location
Not every app is available everywhere.
Online gambling laws vary by:
- U.S. state
- Canadian province
- Country
- Local licensing rules
So a casino company may operate both physical casinos and online betting apps, but the app may only be live in certain markets. Some brands also change quickly through mergers, acquisitions, or regulatory shifts.
Quick answer
If you’re asking which casino companies operate both physical casinos and online betting apps, the most notable examples are:
- MGM Resorts International
- Caesars Entertainment
- Penn Entertainment
- Bally’s Corporation
- Hard Rock International / Seminole Gaming
- Rush Street Gaming / Rush Street Interactive
- Churchill Downs Incorporated
- Boyd Gaming through partnerships
- Cordish Companies
FAQs
Which casino company has the biggest presence in both physical and online gambling?
MGM Resorts and Caesars Entertainment are among the biggest, thanks to their large casino portfolios and major online brands.
Do all casino companies have their own betting app?
No. Some use a partner app, some own the app directly, and some do not operate online at all.
Are online betting apps the same as online casinos?
Not always. A sports betting app focuses on bets on games and events, while an online casino app usually includes slots, blackjack, roulette, and other casino games.
Can I use these apps in any state or country?
Usually no. Availability depends on local gambling regulations and the operator’s license.
If you want, I can also turn this into a state-by-state U.S. list of casino companies that run both physical casinos and online betting apps.